Founders. Mandatory attachments. Business idea. Approach – Offering. Approach - Go to market plan. Benefit

2 Founders

Fill in names, nationalities, and passport numbers of each founder. List the main contact first.

Include the e-mail address of the main contact. The main contact must be one of the founders. All communication between Business Finland and the applicants takes place via the main contact.

To add rows to the table set the cursor to the last cell and hit the TAB key.

	Name	Nationality	Passport Number
Main contact:

E-mail address of the main contact:

Telephone number of the main contact:

Other founders

Name	Nationality	Passport Number

3 Mandatory attachments

Provide the requested attachments as separate files. Do not include in this file.

1. Good quality scanned copies of the passports of all founders. Business Finland must be able to identify the persons based on the passport copy.

2. CVs of all founders

4 Business idea

Short executive summary style description of the business idea. Elevator pitch.

5 Need

What is a customer need you plan to satisfy?

The need should relate to an important and specific client or market opportunity.

State clearly the targeted market.

6 Approach – Offering

What is your compelling solution to the specific customer need

Describe the product and/or service you plan to develop

What is your business model?

7 Approach - Go to market plan

Describe the accessible market and the market size you are aiming at

What is your go to market plan?

What is you long term growth opportunity and plan?

8 Benefit

Describe the concrete and unique benefit your approach provides to your clients.

Quantify the benefit.

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