UNIT 5. To Sum Up…. Exercise 5.1. Read the article of the American presentation guru Charlie F. Elroy about some strategies for effective conclusions.. Exercise 5.1. Read the article

UNIT 5. To Sum Up…

Exercise 5.1. Read the article of the American presentation guru Charlie F. Elroy about some strategies for effective conclusions.

ü Summarize the main points

This is the most widely used method but boring! However, sometimes you will find it’s the best strategy. Just sum up the main points you have covered in the middle section.

ü Quote a famous person

Quote something from a famous person that fits the content of your talk and use it as a final statement. You can find lots of quotations on the Internet. If you can’t find one, make it up. As long as it fits, no one will ever know.

ü Ask a provocative question or make a surprising statement

Ask a question which surprises, shocks or provokes your audience – anything to make them think and to make a lasting impression. Or you can just say something unusual, unexpected, or even shocking to help support your key points.

ü Use the “sandwich” technique

Think of your presentation as a sandwich with two slices of bread (introduction + conclusion) and the cheese in the middle (the main part). The “sandwich” strategy means that you have a connection between the beginning and the end of your talk. If, for example, you start telling a joke or (funny) story in the introduction, stop at an exciting moment and move on to the main part. Then finish the story / joke in the conclusion.

ü Thank the audience

Forget about it! Forget standard phrases such as “Thank you very much for your attention” or “Thank you for listening”. After a good presentation, it is the audience who should be thanking you!

Exercise 5.1. Read the article

There are many tips for delivering a great presentation, and while it is important to grab your audience at the beginning, what you do at the end can make all the difference in your presentation's overall impact and success.

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